The Secret to Real-Time Personalization

ACTIVDIALOG uses real-time interactive conversation to take personalization to a whole new level. Unlike websites and web apps, it is the video interface that asks questions and learns about each person; it even acknowledges answers. The technology then uses that information to suggest which product or services might best apply to that individual. All this in real-time. Watch the video to learn more and to see it in action.

digital personalization

Previous installment: How to Get Personal with Millennials

By | 2017-05-25T20:32:39+00:00 August 18th, 2016|0 Comments

About the Author:

Len Smofsky is Executive Vice-President of BLUERUSH – a leading digital services and solutions company. Len leads the INDIVIDEO™ team of personalized video specialists and strategists, with a focus on personalizing the customer journey. Please feel free to contact me directly at:

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